Oscar de Vries
Founder & CEO
Oscar is the face and spokesperson for the brand. He’s responsible for business strategy, offline marketing including PR and product development.
An entrepreneur, with a special interest in taking existing concepts and developing these. With a background in media & publishing, Oscar has been involved with direct-to-consumer sales as well as retail for the past 25 years. Arriving in Australia in the late ‘90’s he spent years publishing ‘F1 Racing’ magazine with considerable ad revenue and copy sales. Since 2004 he’s been involved in the men’s skincare industry, selling to major retailers.
Ellen de Vries
Ellen is responsible for digital marketing, managing the website and customer service. Ellen studied Media & Communications at UTS Sydney and secured her first post-graduate role as Digital Campaign Manager at Haymarket Media. With a particular skill for copywriting, Ellen is the brainchild behind OSCAR’s slogans and entertaining campaigns.
A ‘digital native’, Ellen quickly gained proficiency with marketing automation platform Autopilot and was asked to be the guest speaker at an event they held in 2018. She also landed OSCAR RAZOR the position as the featured case study on Autopilot’s homepage, alongside major clients Samsung, Greenpeace and Atlassian.
Kenn Williams started his West-Australian financial planning business, LifeNet Financial Advice in 1996. He took over a struggling practice and slaved away for his first year. Kenn built up LifeNet into one of WA’s biggest independent firms with 20 staff and sold the business in 2014.
I Advisory Board
Rob is an experienced executive, entrepreneur, and advisor in the technology and media sectors, with relevant experience in e-commerce, digital and social media and consumer packaged goods sectors. He has extensive Board experience with public companies, tech startups and in the not-for- profit sector.
Founder & CEO, IE Digital
Rhys is the Founder and CEO of IE Digital, the innovation and experience company. Throughout his 15 year career, he has founded 6 companies and is hugely passionate about digital transformation. Rhys is an entrepreneur at heart and enjoys discussing the learnings he’s gleaned along the way to building one of Australia’s most successful digital companies.
Founder of Ideaworks & Retail Oasis
Steve is one of Australia’s best-known retail experts . He is the founder and director of Retail Oasis, which works directly with retailers to improve their through brand building initiatives. Previously, he founded IdeaWorks, a major advertising business. He has worked with major retailers from Woolworths to Westfield and currently sits on the board of Accent Group.
I Support Team
Eric De Diesbach
CORPORATIONS REGULATIONS 2001 - RISK WARNING about Crowd-sourced funding
- Crowd-sourced funding is risky. Issuers using this facility include new or rapidly growing ventures. Investment in these types of ventures is speculative and carries high risks.
- You may lose your entire investment, and you should be in a position to bear this risk without undue hardship.
- Even if the company is successful, the value of your investment and any return on the investment could be reduced if the company issues more shares.
- Your investment is unlikely to be liquid. This means you are unlikely to be able to sell your shares quickly or at all if you need the money or decide that this investment is not right for you.
- Even though you have remedies for misleading statements in the offer document or misconduct by the company, you may have difficulty recovering your money.
- There are rules for handling your money. However, if your money is handled inappropriately or the person operating the platform on which this offer is published becomes insolvent, you may have difficulty recovering your money.
- Ask questions, read all information given carefully, and seek independent financial advice before committing yourself to any investment.
FINANCIAL MARKETS CONDUCT REGULATIONS - WARNING STATEMENT ABOUT EQUITY CROWDFUNDING
- Equity crowd funding is risky.
- Issuers using this facility include new or rapidly growing ventures. Investment in these types of businesses is very speculative and carries high risks.
- You may lose your entire investment, and must be in a position to bear this risk without undue hardship.
- New Zealand law normally requires people who offer financial products to give information to investors before they invest. This requires those offering financial products to have disclosed information that is important for Investors to make an informed decision.
- The usual rules do not apply to offers by issuers using this facility. As a result, you may not be given all the information usually required. You will also have fewer other legal protections for this investment.
- Ask questions, read all information given carefully, and seek independent financial advice before committing yourself.